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Brand guidance for the purpose-driven

WashU Undergraduate Admissions Website

Washington University in St. Louis

Washington University in St. Louis (WashU), one of the top-ranked universities in the United States, partnered with Almanac to create a new website for their Undergraduate Admissions department, the primary gateway site for prospective students and their families. The website needed to inspire students to explore the many different (and sometimes divergent) paths of study, highlight amenities both on and off campus and connect the university’s groundbreaking research to their global opportunities and impact.

Read our blog post about this project.

By setting clear goals, embarking on a deep dive into users and their needs, and by developing a thorough understanding of the admissions cycle, we laid the groundwork for a new, user-focused website.

Project Scope

Content Strategy
Website Design

See for Yourself

WashU Undergraduate Admissions Website
WashU Undergraduate Admissions Website
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