Almanac Presents on Content Development at CSPRC Spectrum 2014

| By: Angie Winschel
Angie Winschel

What inspiring conversations about content we had with some great nonprofit marketers at the Community Service Public Relations Council (CSPRC)’s Spectrum 2014 Conference last month! In our presentation titled “Content is King: Easy Ways to Stay Focused and Be Memorable,” we were able to chat with about 50 nonprofit fundraisers and marketers about the importance of sharing your thinking and your impact regularly through content. We explored personas, planning, inspiration and tools, and even had time for some group work and success-sharing. The rest of the day was jam-packed with sessions on development, leadership, fundraising apps, email marketing, events and media relations.

As both sponsors and presenters at the conference, we love talking communications strategy, content, and creative with the professionals who stop by our booth (and this year, we enjoyed sharing some Strange Donuts with our visitors, too!). Always a great experience, we’re already looking forward to Spectrum 2015.

Click below to download our presentation on content development.