Our Work


Brand guidance for the purpose-driven

A Life-changing Journey: Secret Guide to Children’s – 2014

St. Louis Children's Hospital Foundation

Using a narrative-style map to take readers through patient journeys, our concept for St. Louis Children’s Hospital Foundation’s 2014 fundraising campaign illustrates the impact of the contributions through quotes, statistics, moments and facts with the focus on a life-changing journey. The content notes fundraising goals, updates from previous campaigns and includes an envelope to mail in a donation.

Project Scope

Campaign Development
Content Development
Content Strategy
Print Collateral

A Life-changing Journey: Secret Guide to Children’s – 2014
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