Website & interactive
The ONSL Restoration Group wanted an easily updatable website that communicated the energy in Old North and consolidated several previously stand-alone communication vehicles. Our design integrated the Executive Director's well-read blog (formerly on blogger) and photos from events (on Flickr), giving visitors an opportunity to explore and learn about Old North without leaving the website. To include the residents and champions of the neighborhood, we also pulled in photo sets from other Old North fans. We also configured a form to capture user information and direct it to staff, integrated email marketing signups throughout the site and built an up-to-date event calendar. Staff are able to manage everything through a robust content management system (CMS) which gives ONSLRG control over keeping the website fresh.